JSSI launches new-look website, brand update

Jet Support Services (JSSI) has launched a newly-designed website as part of its corporate brand modernisation effort, including a new logo and a refreshed divisional structure. 

“This visual change is subtle but necessary. JSSI’s logo hasn’t changed in over 20 years, while the business has dramatically evolved – expanding from maintenance programs into a full ecosystem of products and services,” said Isabella Rimton, vice president of marketing. “Our mission is simple and steadfast: to simplify the complexities of aircraft maintenance and financial solutions. By bringing our divisions forward under one modern, cohesive, and independent brand, we make it even clearer how our products and services work together to reduce risk, inform better decisions, stabilise costs and keep aircraft flying.” 

The new website can be visited at jetsupport.com. JSSI said current clients will see no change in how they engage with the company.

“As we move into this next chapter, our purpose remains unchanged: JSSI stands proudly as the independent, transparent, and objective advocate and option for aircraft owners and operators worldwide,” said Neil Book, chairman, president and CEO. “Our scale gives us leverage and voice; our flexibility gives us speed; and our independence ensures we remain financially aligned with every client’s operation, decisions, and goals. Problem‑solving for our customers isn’t just what we do – it’s who we are. Now, under a modernised brand that reflects the evolution of the business and the path ahead.”