Hawker Beechcraft opens regional headquarters in Beijing


New regional HQ will develop North Asian market for aircraft

Hawker Beechcraft has announced
the establishment of its new regional headquarters office in Beijing
for the North Asia region, which covers mainland China,
Hong Kong, Macao,
Taiwan, Korea and Japan. Furthermore, it has
increased its investment in the fast-growing Chinese market by adding local
employees and strengthening its sales and marketing network in region.

“Hawker Beechcraft continues
to demonstrate its commitment and confidence to this growing market, which is
of great importance for our overall growth strategy,” said Jeff Anastas, HBC
vice president of China, North Asia. “With the growth of the business aircraft
market in China,
we anticipate that customers are becoming very discriminating when they choose
a business aircraft. With the establishment of our new regional headquarters
office in Beijing
and a stronger team on the ground, we are in an even better position to grow
our market and demonstrate how we are the best choice for Chinese business
aircraft buyers.”     

Six models of the company’s
current lineup have obtained certification from the Civil Aviation
Administration of China: the Hawker 4000, Hawker 900, Beechcraft King Air
350i/350ER, Beechcraft King Air C90GTx, Beechcraft Baron G58 and the Beechcraft
Bonanza G36. HBC recently appointed Metrojet as an authorised service center in
Hong Kong, bringing convenience to its customers in China and abroad.

In addition to inaugurating
the new regional headquarters office, HBC also announces a new appointment to
its China
team. James Wang has joined the company as the director of marketing and communications
for the North Asia region. Wang has more than
10 years of brand marketing experience in China
and Korea
and will be responsible for promoting the Hawker and Beechcraft brands and
facilitating future growth of the business.