Dassault Falcon launches Chinese subsidiary

                     
Dassault Falcon has established a ‘wholly owned foreign entity’ to represent the Falcon brand in the growing Chinese market. The subsidiary, known as Dassault Falcon Business Services (Beijing) Co. Ltd, is based in Beijing, China. Jean Michel Jacob has been named general manager of the subsidiary and Jean Rosanvallon is the new chairman.

“Firmly establishing Dassault’s presence in China today positions us to serve the needs of its growing business aviation sector with the highest level of support in the years to come,” said John Rosanvallon, president and CEO of Dassault Falcon. “Establishing this subsidiary is key to doing business in China and making sure Falcon customers have the best possible resources.”

The new subsidiary will begin in ear;y 2013 and Dassault Falcon will set up a customer service headquarters in Beijing.

Earlier this year, Dassault revealed the number of Falcons operating in China will triple before the end of 2012. “We sold our first new Falcon to China in 2006. But, by 2011 the market had already grown to become our largest for new aircraft orders and one of the most promising,” said Rosanvallon.

Most of the new orders are for the Falcon 7X with a current backlog of 20 of the tri-jets to be delivered to Chinese customers in the coming years. The Falcon 2000S has also been well received in China since its launch in May 2011.

The Dassault Falcon product range includes five large-cabin models: the tri-jets Falcon 7X and Falcon 900LX and the twin-engine 2000S, 2000LX and the new Falcon 2000LXS, which was introduced at the NBAA in Orlando in October.

Dassault Falcon has a Falcon 7X on display during Airshow China.