Buy, buy, buy
Few people can claim this is not a tough market. But as the famous quote about the Borgias in ‘The Third Man’ (I am far too diplomatic to quote it whilst in Geneva) makes clear, years of (metaphorical) bloodshed lead to real change.
There has arguably never been a better time to buy a business jet. Values cannot get much lower and as the world gets more international, the benefits are even greater. There have been a number of very serious buyers at the show today – for all categories of aircraft. Now is a great opportunity to introduce a new wave of buyers and business models to the market.
You see, it is not all bad.
NOTE: The above originally appeared as the editorial in our Corporate Jet Investor One Minute Week newsletter. To find out more, and sign up for free, please click here.