Deer Jet Unveils Luxury Partnerships for its Bespoke Travel


At the opening of the largest and most influential event for business aviation in Asia Pacific, the Asian Business Aviation Conference and Exhibition 2018 (ABACE), the leading private jet company Deer Jet has unveiled a series of strategic partnerships with internationally renowned luxury brands, aimed to deliver one-of-a-kind inflight and bespoke travel experiences for its highly selective clientele.

During a specially appointed reception at the ABACE show in Shanghai, Deer Jet brought a taste of its signature hospitality services, giving the chance to partners, customers and business aviation insiders to experience the same level of service as delivered on board its exclusive jet fleet.

For this reception Deer Jet presented carefully selected products including the most sought-after wines and spirits, star-rated cuisine and luxury gourmet delicacies from its partners Macallan, Lannister Wines, Behena Caviar, Grand Gourmet, and OOB Organic Foods among others.

These and more of Deer Jet’s partner brands have been included on its tailor-made inflight menus, offering not only bespoke catering options but also designing limited editions and ‘money can’t buy’ experiences only available for Deer Jet’s clients.

As a Seven-Star rated private jet company, Deer Jet is determined to build the finest lifestyle network by partnering with exclusive brands across hospitality, entertainment, cuisine, SPA and wellness, travel and retail among other areas.

By leveraging the best resources of each sector, Deer Jet is creating new travel and lifestyle concepts which in the future will be operated and marketed under its “X-Club”. This is to satisfy a growing demand for premium travel services in the region and to build up one of the most comprehensive branded lifestyle ecosystems in the industry.

The company already operates more than 10 bespoke travel products to the most remote and less visited places on Earth such as Antarctica, the Artic and Alaska, and offers access to the most exclusive events in the art, design, fashion, sports and entertainment industries including the Cannes Film Festival, the World Cup Russia 2018, etc.

Frank Fang, Deer Jet’s VP of Branding and head of its X-Club, said: “As the leading private jet company and the preferred brand among premium travellers, Deer Jet is committed towards continuous innovation. And by building multi-disciplinary partnerships with the best brands in the world, we are able to create new models and to deliver truly personalized lifestyle experiences.”

Deer Jet is planning to launch new travel itineraries during 2018 and travellers can expect for even more rare experiences and exclusive events which have become the company’s signature.